We are pleased to offer students from the Grandes Ecoles a unique opportunity to take the Competitive Intelligence (CI) course in English (exclusively), co-taught by Dr Daniel Rouach and Ron Waldman. In January 2025, 15 European students will be selected on the basis of a CV and covering letter.

The course will be held at Tel Aviv University, from December 26, 2024 to February 9, 2025, every Thursday from 2.45pm to 5.30pm (French time), and will be attended by Israeli and international students. It is aimed at students wishing to acquire strategic skills in competitive analysis and business intelligence.

Competitive Intelligence is the discipline of analyzing and understanding the competitive environment to improve an organization's performance. It is based on the collection, analysis and distribution of strategic information about products, customers, competitors and market trends. The aim is to help decision-makers make informed decisions and anticipate developments in their sector.

The aim of this course is to provide practical methods and tools to better understand the external dynamics influencing a company's competitiveness. Students will learn to identify and analyze key factors in the economic and competitive environment, and develop a strategic vision of the sectors in which they wish to evolve.

The courses will also be recorded and available on video for later viewing, to offer maximum flexibility to participants.

The aim of this course is to provide practical methods and tools for better understanding the external dynamics influencing a company's competitiveness. Students will learn to identify and analyze key factors in the economic and competitive environment, and develop a strategic vision of the sectors in which they wish to evolve.

The courses will also be recorded and available on video for later viewing, to offer maximum flexibility to participants.

Students wishing to enroll in this course will have to go through a selection process. They will need to submit a CV and cover letter explaining their interest in Competitive Intelligence and their career aspirations. Applications must be sent by December 15, 2024 to daniel@rouach.net.